Case Studies

The problem, the approach and the result — with the numbers where they exist, and an honest note when a figure came from the client rather than from measurement.

The Simply Beds homepage, showing their factory-direct mattress range

Simply Beds · June 2026

From 6 Seconds to Under 1 Second — and 3× the Conversions

The store was slow, threw PHP errors constantly, and ran on 80+ plugins with several page builders fighting over the same pages. In ten days we rebuilt it around a single builder and a minimal theme, added caching, and cut load time from over 6 seconds to under a second.

  • Page load time: 6s → under 1s
  • Conversion rate: 3× better
  • Lighthouse score: 90+

3× better: reported by the client

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The LRA Services homepage, showing their legionella risk assessment services

LRA Services · July 2026

A First Website the Team Can Run Without a Developer

LRA Services needed their first website — a full presence for a UK legionella and water hygiene contractor. We built it from the blueprint up, page by page, on three core plugins, with every section editable from the WordPress dashboard.

  • PageSpeed score: 90+
  • Content updates: No code needed
  • Core plugins: 3
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